Policy
Updated 29.07.2025
We invite you to read our standard policy document on how you should use our products and site.
Immercial Limited
1. Introduction
Immercial Limited (“we,” “us,” or “our”) is committed to conducting business with integrity, transparency, and in compliance with applicable UK laws and regulations. This document outlines our policies concerning our consultancy services, artificial intelligence (AI) model development, the IMME portal, and related commercial practices.
2. Artificial Intelligence (AI) Model Development
2.1 Intellectual Property and Compliance
We develop proprietary AI models to enhance our services. These models are built using data that complies with UK copyright laws and regulations. We respect intellectual property rights and ensure that our AI training processes adhere to legal standards.
2.2 Accuracy and Limitations
While we endeavour to ensure the accuracy and reliability of our AI models, they may not be free from errors. Clients using our AI-driven services should be aware of these limitations and apply their own judgment when making decisions based on AI outputs.
2.3 Liability for AI Outputs
We shall not be held liable for any decisions made by clients based on the outputs of our AI models. Clients assume full responsibility for the use of AI-generated information in their operations.
3. IMME Portal
3.1 User-Generated Content
The IMME portal hosts templates and data populated by various users. We do not endorse or guarantee the accuracy, completeness, or legality of user-generated content. Users are responsible for ensuring that their contributions comply with applicable laws and do not infringe on third-party rights.
3.2 Data Security
We implement reasonable security measures to protect data within the IMME portal. However, we cannot guarantee absolute security and shall not be liable for any unauthorized access, data breaches, or losses.
Where applicable, Immercial may act as a data controller or data processor under UK GDPR, depending on the nature of client data stored or accessed via our systems.
3.3 User Conduct
Users are prohibited from uploading harmful, offensive, or illegal content to the IMME portal. We reserve the right to remove any content that violates these terms and to suspend or terminate the accounts of violators.
4. NFT and Blockchain Initiatives
4.1 Strategic Direction
As of 17/06/2025, Immercial Limited has paused all previous NFT and blockchain wallet initiatives. This reflects a refined growth strategy focused on scalable product development, global partner engagement, and broader platform integration.
While traditional NFT wallet structures have not aligned with our audience or practical use cases, we remain actively interested in blockchain-backed methods of representing and authenticating IMME Products in future releases. This may include proprietary features such as IMME-Minting, QR-based authentication, and limited digital icons linked to our growing product ecosystem, portals, and community events.
Any future implementations will be tied to clearly defined use cases and will prioritise accessibility, creativity, and alignment with our collective-led delivery ethos.
4.2 Legacy References
Any historical references to NFTs or blockchain wallet-based offerings in our earlier materials are no longer active. These should be considered deprecated and unrelated to current or future versions of our platform.
5. Privacy and Data Handling
We may collect, store, and process personal data from clients, users, and third parties interacting with our systems. This data may include contact details, account information, and usage metrics to enhance service delivery, support operations, and maintain security.
We process all personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and related legislation.
Individuals have the right to access, rectify, or request deletion of their personal data, and may contact us at any time to exercise these rights. We retain data only as long as necessary for legitimate business or legal purposes.
We do not sell or share personal data with unaffiliated third parties. Where we engage third-party processors, they are contractually required to adhere to equivalent privacy standards. Clients are responsible for obtaining any necessary consents or ensuring lawful grounds for sharing personal data with us through the course of our work.
6. Tier-Based Rates and Internal Benchmarking
All Immercial tiered rates are structured around fixed-fee project delivery, rather than time-based or hourly billing. Internal benchmarking tools (including proprietary delivery models) are used to support consistency and performance across projects but are not shared publicly or used as client-facing metrics.
These internal systems are confidential and may not be interpreted as direct representations of time, effort, or cost allocation. Clients should refer to agreed scopes and pricing tiers for all delivery-related expectations.
7. AI Ethics and Responsible Use
We are committed to the ethical development and deployment of artificial intelligence. We strive to minimise bias in model training, promote fairness, and ensure that our AI tools are not used in discriminatory or harmful ways. Clients must use our AI tools responsibly and in compliance with applicable laws and ethical standards.
8. Third-Party Integrations
Our platform may integrate with third-party services or software tools (e.g., data visualisation libraries, cost estimation APIs). While we work to maintain reliability and security, Immercial Limited is not responsible for the availability, performance, data accuracy, or compliance of these external services.
Users must independently review and accept the terms of any third-party services that may be accessed through our platform or outputs.
9. Terms Revisions and Notifications
We reserve the right to update or modify this policy at any time without prior notice. Significant changes will be communicated via email or platform notification. Continued use of our services after such updates constitutes acceptance of the revised policy.
10. Disclaimer on Public Information and Community Content
Any information or data openly shared by Immercial Limited — such as cost benchmarks, guidance notes, or community content — is provided strictly for general reference and illustrative purposes. Such content is not financial advice and should not be relied upon to make business or investment decisions.
We do not guarantee the accuracy or completeness of this information, particularly where it is user-generated or contributed by the wider community. Immercial Limited accepts no liability for losses or damages resulting from the use or interpretation of such material. Users are advised to perform their own due diligence.
11. Consultancy Status and Role
Immercial Limited operates strictly as a consultancy and not as a provider of employment, contracting, or on-demand staff services. Our service tiers do not represent or simulate employee resourcing.
We retain discretion over scope and delivery methods, in accordance with our systems and frameworks. Clients should not interpret engagement with Immercial as equivalent to hiring an employee, temporary worker, or full-time contractor. This positioning is aligned with guidance and the applicable distinctions in UK tax and employment law.
12. Day-Rate Engagements
While Immercial’s core consultancy model is based on tiered, fixed-fee delivery based on defined project scopes and delivery rhythm, we may occasionally agree to a bespoke day-rate structure. These are offered only on a per-project basis and reflect focused, outcome-led delivery — not general availability or hourly-based service.
Day-rate engagements do not alter our independent consultancy status and remain bound by the same strategic scope, delivery control, and non-employee framework set out in Section 11.