1. “Over 70% of a project’s total lifecycle cost is determined at the concept and design stages.”
➔ We focus where it matters most — when the impact is greatest.
Source: Construction Industry Institute (CII) study — Link overview

2. “A £1 mistake in planning costs £100 to fix in construction — and £1,000 once built.”
➔ Precision today saves fortunes tomorrow.
Source: National Institute of Standards and Technology (NIST) — Cost Analysis of Inadequate Interoperability in the U.S. Construction Industry — Read summary

3. “90% of project delays are traced back to decisions made before construction even starts.”
➔ The future is shaped by what you decide today.
Source: McKinsey Global Institute – Reinventing Construction: A Route to Higher Productivity — View report

4. “The earlier risks are identified, the cheaper they are to manage — early insight cuts risk costs by up to 80%.”
➔ We turn unknowns into knowns, before they cost you.
Source: Project Management Institute (PMI) – Pulse of the Profession Reports — Visit PMI

5. “Without early technical certainty, project costs can escalate by an average of 15–30% — even before ground is broken.”
➔ We build certainty, not just projects.
Source: KPMG Global Construction Survey — Full survey here

To transform how preconstruction is approached and managed.

After years of witnessing the same mistakes and inefficiencies in cost organization and commercial control, it became clear the industry needed a smarter, scalable change. Projects were derailed not by complexities, but by weak foundations, a lack of clarity, consistency, and precision during the earliest stages.

Across projects and companies, processes were similar but never truly streamlined. Pricing schedules, cost plans, and estimates were inefficiently structured, often leaving clients exposed to escalating commercial risks. We knew there had to be a better way, not just to advise projects, but to engineer a system that would deliver excellence every time.

At Immercial, we deliberately set out to build a different model: a foundation of systems, software, AI, and future technologies designed to replicate the expertise, service standards, and decision-making of our founder across every project, without the traditional dependency on expanding teams or increasing headcount.

This strategy means that today, we can seamlessly run multiple projects and serve multiple clients at once, consistently delivering owner-level MEP cost consultancy without needing to scale staff numbers. Our iceberg model places one clear, expert point of contact at the surface, while an expansive, deeply embedded system of processes, technology, and algorithms works below, invisible but essential, to ensure precision, consistency, and control across every project.

We don’t just build budgets; we create commercial frameworks that elite clients rely on to turn their vision into reality. Much like an interior designer perfects an aesthetic, we engineer robust, repeatable, and transparent systems that start projects strong, and keep them strong.

Our goal is simple: to set a new standard in preconstruction and thereafter cost control. With Immercial, clients secure clarity, confidence, and commercial strength, delivered smarter, faster, and future-proofed by design.

Immercial exists to empower the industry’s best clients and projects: those who know that getting it right at the beginning makes all the difference in the end.